27 September 2021

Jack of all trades? The extended version!

I always give a slight tremor when I hear the age-old saying until it was pointed out that the true version is far less accusatory: `Jack of all trades, master of none, though oftentimes better than master of one.` You see, I have always looked at being multi-talented, with multiple abilities as a gift. When … Continued

27 September 2021

Our support to help you write a great creative brief

You’ve probably heard this one: ‘The work is only as good as the brief’. But here’s the thing… writing a brief is blinking challenging. So, let us help you! I’ve meant to write this post for years. What propelled me back into ‘write mode’ is a client has just emailed us, no brief – just … Continued

14 June 2021

Deliver Sanity to your Startup

In May this year, my creative agency, Drew London, turned sweet sixteen. Sixteen years in this business is quite a feat, and to celebrate, I delved through thousands of photographs and memories to help build a landing page of key moments. The time has rocketed by. My main barometer for the age of my company … Continued

26 March 2021

Meet The Team

Introducing Chirasree (Shree) Digital Marketing Strategist While growing up in India, the works of Virginia Woolf, Jane Austen and DH Lawrence fascinated me. I wanted to be as close as possible to their inspirations. So, when I finished my A-Levels, I came to the U.K to pursue higher education. I sat on the plane imagining … Continued

11 January 2021

An Open Letter To New Creatives

An Open Letter to New Designers “New Year, New ______”. Fill in the blank as you so choose. How many of us have started a brand new year by challenging ourselves with this little phrase? What does this look like for many new designers? “New Year, New Website”? It’s an ever-challenging task that for some … Continued

16 July 2020

Why You Need A Niche

The importance of having a clear niche before launching a new product/service As a branding and digital agency, we spend a lot of time analyzing and discussing target audiences and personas with our clients. It is an essential part of our process before designing a new brand or developing a new website. Understanding how to … Continued

18 May 2020

Illustration Is Here To Tell Your Story

The power to communicate and connect Think about a brand…any brand really, more often than not you’ve likely seen that they’ve employed illustration in one way or another through their branding system. Whether you’re logging into Dropbox or Mailchimp; I’m sure you’ve noticed whimsical illustrations scattered throughout these websites. Perhaps you’ve enjoyed them, or maybe you’ve just thought … Continued

25 March 2020

Art Directing A Photoshoot

Expanding a brand through personal imagery It’s a little daunting, to say the least leading up to a client’s new product range photoshoot.  While I have been working with Love Taste Co’s products and brand for over a year, a new product range is a whole bunch of things – exciting, full of possibilities, shiny and … Continued

6 January 2020

Exploring Brixton Together: Our New Networking Evenings

How we started, every first Thursday of the month Here at Drew, we are firm believers in ‘Together we are Stronger’ and when we entered the mecca that is 3Space, International House, specifically the 7th Floor, we were astounded by the abundance of talent based here: from individual copywriters such as Claire (Copy By Claire) to Interior … Continued