Based in the heart of Brixton Village, Danclair’s is the newest brain child of Brian Danclair, owner of the renowned restaurant, Fish, Wings & Tings.
Deliverables: Restaurant brand, sign/logo, typeface
Inspired by Brian’s grandmother, Valentina, the love they shared, and the encouragement she bestowed onto him, Brian travelled the world creating heaven-like dishes bringing the best of his global cuisine back to Brixton. Each dish will tell a story, and every story will resonate with the customer, taking them on a journey.
In homage to Valentina, we created an illustrated emblem-style logo inspired by vintage travel pins to echo the international feeling Brian wanted to bring to his menu. The restaurant name is haloed over Valentina, enshrining her into the restaurant she inspired.
Our process started with a rough sketch of the concept and moved onto a higher-resolution image by collaging different elements, such as the typeface with an illustration to get more of a feel for what the end product may look like – finally we combined the illustrated portrait of Brian’s Grandmother, Valentina with the bespoke typeface for the final design.
One of the main features of this project is Danclair Sans. A bespoke typeface we created for Danclair’s to encapsulate the emotive theme of the restaurant. The letters appear to be dancing, or in motion, and are loose but full of character – just as unique as the cuisine!